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iPhone 14 Pro Product Animation
We at Sktch Studios aimed to make an amazing Apple iPhone Product Animation as a personal project. The primary objective was to introduce our creative skill set into the field of product visualization and product animation. There was a lot of learning involved in this project.
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Scenes
The iPhone Product Animation consists of many different scenes which are placed as per the flow of the music. We have used multiple techniques to professional compose each and every shot. The objective of every scene was to focus on the qualities of the Apple iPhone.
Modelling
The first task of the Apple iPhone Product Animation was to model a high quality exact model of the iPhone 14 Pro. We used multiple references as well as actual iPhone schematics to create a 1:1 exact model of the iPhone 14 Pro.
Styleframes
It is very important to design the shots in such a way that they can be used on various different social media platforms which require different sizes. These things are key when you want to market the product across different audience sets. That is why we made this Apple iPhone Product Animation in multiple different dimensions.
Transitions
Proper use of transitions is very important while making a product animation. We used a bunch of different transition techniques, such as jump cut, match cut, speed ramp, fly through, etc. The two key transitions of the Apple iPhone Product Animation are shown below.
Post Processing
The process of post-editing brings out the final details of the shot. We used After Effects for compositing and color grading the shots for Apple iPhone Product Animation. Post processing is essential to add that extra punch to the scenes. Below are some before (left) and after (right) results.
Inspiration
Creating a moodboard helps in visualizing the feel of the video. It is essential to collect as many references as possible so that later on we have ample information to base our shots upon. For this Apple iPhone Product Animation, we collect various images from sources such as Pinterest, Behance & Google Images.
Storyboard
Before starting the animation process, we sketched a rough storyboard on paper, this helped us find the ideal shot placement and timing. We improvised this storyboard while animating to make the video better and more efficient. It is very important to plan properly before going into action. That is why we spent a good amount of time planning every slight detail for this Apple iPhone Product Animation.
Softwares
We used Cinema 4D to model and animate the iPhone 14 Pro. Then we used Octane render to professionally light the scenes while also giving realistic materials to the objects. We used Forester Rock for creating the rock objects. World creator was used to make the terrain. Finally Adobe Photoshop and Adobe After Effects were used to composite and compile the scenes.
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